Gelion

A brand refresh was just the start for the visionary team at GEL. While they unearth the critical materials the world needs for a clean energy future, we unearthed a fresh new brand identity to help them get there.

GEL needed a website that represented their sustainable approach to the mining of critical materials. While much of their important work goes on underground, we wanted to surface their focus on the things that matter, and their unwavering mission to deliver net zero mining of the materials the world needs.

GEL needed a website that represented their sustainable approach to the mining of critical materials. While much of their important work goes on underground, we wanted to surface their focus on the things that matter, and their unwavering mission to deliver net zero mining of the materials the world needs.